What I like about this advert is the unbridled optimism of it; if Martine McCutcheon was so damned busy, popular and glamorous that she had an army of stylists and lackeys behind her she wouldn’t need to do adverts for yogurt, would she?
Posts Tagged ‘yogurt’
Activia – Snackpot
Posted in Bullshit, Celebrity Endorsement, Wishful Thinking, tagged activia, danone, false hopes, glamour, martine mccutcheon, optimism, yogurt on September 15, 2010 | Leave a Comment »
Muller Light – Sex and the City 2
Posted in Awful Awful Awful, Bullshit, Celebrity Endorsement, Ill-Conceived, Patronising Bastards, Wishful Thinking, tagged muller light, paranoia, sex and the city 2, yogurt on June 6, 2010 | 1 Comment »
Sometimes, in the course of writing this blog, I have to wonder if I’m going slightly insane. Am I the only person who sees an insidious element to advertising? Am I the only one who’s offended by most of what I see? Am I justified in being offended, or am I just overreacting to what [...]
Perle de Lait
Posted in Awful Awful Awful, Ill-Conceived, nonsense, Technically Accurate, tagged perle de lay, sour, sweet, yogurt on April 10, 2010 | Leave a Comment »
Get rid of a sour fa.. Watch the ad… I used to eat extremely sour yogurt. Why? Why would you do that? Why would you eat a very sour and deeply unpleasant foodstuff if you disliked it? There’s plenty of other non-sour yogurts on the market and no mention of the health benefits of doing [...]
